CONSUMER EXPERIENCE MEASUREMENT (CXMM)

CONSUMER EXPERIENCE MEASUREMENT (CXMM)

PRODUCT CXM01 : CONSUMER EXPERIENCE MEASUREMENT MANAGEMENT

Understand your consumers Consumer Experience

• Creation of User profil
• Creation of ‘Use Case Scenarios’
• Data collection along Consumer Touchpoints across Life-cycle
• Analysis & Reporting
• Route Cause Analysis
• Optimization & KPI setting

‘Consumer Experience’ today is the culmination of all Business & Marketing efforts by a brand. This innovative product from us seeks to map a KPI-led, 360-degree brand experience from a ‘Consumer’ perspective. Our work spans the CX strategy, Journey mapping, Voice of Customer, CX analytics CX technology and Training. Our multiple audit and measurement tools help in providing an exhaustive report along with recommendations by industry experts